Timeless diamond
styles that mark your
most cherished moments
Introducing Creative Studio
Tailor made for you


The Iconic Collection
A diamond lover’s dream—the Iconic Collection is a dazzling tribute to our favorite gemstone. When it comes to engagement rings, it’s all in the details. Explore these elegant settings that feature a graceful touch.
Elegant and Everlasting
When it comes to celebrations, we strive to make your experience as brilliant as our jewelry with the perfect pieces for every occasion.


Visit a showroom
Meet our personal jewelers, explore bestselling styles, pick up an online order, arrange to preview something from our online collection and so much more.

Schedule an appointment
Book a fun and interactive appointment with a diamond expert and get up-close views of diamond and jewelery options from the comfort of your own home.

Made for Your Moment
Shop our selection of certified loose gemstones including sapphires, rubies and emeralds. Our natural gemstones for sale bring colorful hues to any setting. Choose the perfect cut and polished gemstones for an engagement ring, earrings, necklaces or other styles. Shop by gemstone color or jewelry-ready shape. Bring your love to life with a design that perfectly suits your relationship, budget and style. Our expert artisans will pour their passion into every detail of your beautiful custom engagement ring.
Crafted for
You
Every item we send comes in our signature Blue Nile packaging. Engagement rings arrive in a deluxe ring box within an elegant presentation box ready for your proposal. The presentation box also secures your appraisal certificate and diamond grading report. Loose diamonds are presented in a velvet lined diamond case that securely holds the stone.

Be Part of Something Brilliant



